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ISSUE 39 | Winter 2016
FEATURE STORY

2016 was a year of success and growth for the tire recycling industry in Ontario. While the introduction of the Waste Free Ontario Act will impact our organization in the future, we would be remiss if we didn’t highlight some of the notable program successes and accomplishments from this past year that our team supported. In particular, we want to highlight those that supported the growth of safe, healthy and sustainable communities across our province and helped support the development of the recycled tire industry in Ontario and Canada.

With your help and through the engagement from communities across Ontario, we have raised tens of thousands of dollars for charity through scrap tire clean-ups and collection events, built new infrastructure, created jobs, and most importantly got people to rethink their relationship with tires. Some of the achievements that have made our organization most proud include:

Community Renewal Fund (CRF)
CRF continues to be one of our flagship community engagement programs where we are able to see the positive impact of our efforts on communities across the province. This program encourages communities across Ontario to think sustainably when planning their community projects by using products made with recycled Ontario tires, ultimately helping support the recycled tire economy in the province. A true win-win for everyone. The CRF has helped rebuild playgrounds, hockey arenas and re-landscape parks and community spaces this year.

In total, 14 community projects  were completed in 2016, with parks, arenas and even rooftop gardens benefiting from the grant. An additional 21 projects received grant funding approval and will be completed in 2017.  

Diversion
We continue to track a 99% diversion rate in 2016. Worth noting, is the success of the 2016 OARA Tire Take Back – the largest tire collection event in the province of Ontario. This year, between May 24th and June 4th, 64,623 tires were collected and $117,998 was raised in support of the Sunshine Foundation of Canada.

And there was even more cause for celebration, as the event, now in its seventh year, has raised more than $1 million.

Partnering with OARA, this program allows OTS to contribute to a worthwhile cause like The Sunshine Foundation of Canada but also to increase its tire recycling footprint in communities across Ontario.

Rebate Program
Our rebate program gives us a chance to educate consumers about the benefits of using recycled rubber products for their home decor and improvement projects, while giving them a bit of a break at the cash register.  It's a way to encourage consumers to try recycled rubber products. 2016 was a banner year for the program. In 2015, the program was in its nascent stage, as we were testing and learning how to support both product manufacturers, retailers and deliver on what consumers were looking for. In 2016 we enhanced partnerships and expanded the number of retailers and product manufacturers involved. Through our continued partnership with The Home Depot, and the expansion of the program in 2016 to include Lowe's and Canadian Tire, we saw substantial interest from consumers.  We're looking forward to again supporting the use of recycled rubber products in home and DIY projects with 2017's Rebate Program.

Looking Ahead
In 2017, we expect to see continued growth and success. We will reopen the Community Renewal Fund in the spring, the rebate program will grow and expand further. And Ontarians are poised to reach an incredible milestone – the collection and recycling of the 100 millionth tire! This is an incredible accomplishment that we will be celebrating over the coming months.

Thanks for a great year, and we're looking forward to continued success in 2017!


STEWARDSHIP IN ACTION
Q&A with Dr. Barry Takalou,CEO of CRM Rubber 


CRM is a recognized leader in rubber-modified asphalt.  How did you get into working with rubber-modified asphalt?
 
I started using crumb rubber in asphalt in 1983 for a project sponsored by the Alaska Department of Transportation which was funded by the Federal Highway Administration of the United States. The purpose was to evaluate the benefits of the use of crumb rubber in asphalt pavements for cold climates. The research found that properties of rubber modified asphalt improved not only in extremely cold winter climates of Alaska, but also in the extreme warm climates it experiences during the summer months.

To read more of our interview with Barry, click here.

Inside Track
Read our answers to common questions:Q: How do I become a semi-annual Steward?

Q: I can't log into the old TreadMarks system to view historical remittance or claims submitted between September 2009 and March 2016. Why?

Q: Where can I learn more about the new TreadMarks system and how to use it? 

Q: If my Collection site moves or is sold to a new owner, what happens to my current Collector registration number? 
Dates and Deadlines
Stewards:
Reporting Period                    Payment & Reporting Deadline
Dec. 1-31, 2016                                    Jan. 31, 2017
Jan. 1-31, 2017                                     Feb. 28, 2017
Feb. 1-28, 2017                                     Mar. 31, 2017

Collectors:
Reporting  Period                           Start             Deadline
Oct.1 - Dec. 31, 2016                  Jan. 1, 2017      Mar. 31, 2017 

Haulers:
Reporting Period                          Reporting Deadline
Dec. 1-31, 2016                                    Jan. 31, 2017
Jan. 1-31, 2017                                     Feb. 28, 2017
Feb. 1-28, 2017                                     Mar. 31, 2017

Processors & RPMs:
Reporting Period                           Reporting Deadline
Nov. 1-30, 2016                                     Jan. 31, 2017
Dec.  1-31, 2016                                    Feb. 28, 2017
Jan. 1-31, 2017                                      Mar. 31, 2017
 
 

Estimated Deliveries to Ontario Processors (kg)
 

 
Market Watch


Canada has seen a surge in winter tire usage 

According to survey results from the Tire and Rubber Association of Canada (TRAC), Canada has seen a double-digit increase in the adoption of winter tires since 2014. 

Read the full article here.

 

 
Upcoming events 

 


Canadian International Auto Show 
(February 17-26, 2017) 

National Home Show/Canada Blooms
(March 10-19, 2017) 

  

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