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After recently assisting local restaurants such as King of Falafel & Grill and Madtown Chicken & Grill improve their visual presence, IH Concepts has just helped another restaurant hit the ground running with their custom menu!

Sahara Grill is a family run restaurant on the North side of Madison started by a husband and wife duo. The mixed-cuisine restaurant serves a unique combination of food.

Last month, the owners came to us asking us to develop a menu that is attractive and communicates their message to their target customers. We went to work creating a piece that we feel will be very effective and engage their customers.

We are excited to see Sahara’s new menu go to work and help their business flourish. We look forward to helping them in the future. Meanwhile we encourage you stop by for quick bite to eat at 1423 Northport Dr or check out their menu on their website.
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Menus are often part of the food industry that can be overlooked. Many just view them as a list of food, however they contain a very important message. Menus add to the restaurant experience, and if they are cluttered and disorganized, it can take away from the experience for your customers.

1. Create a Visually Engaging Layout

Having a great design and layout for your menu is a very important aspect for a positive customer experience. Having illegible fonts or improper spacing can make it hard for the customer to read the menu and decide what they want to eat. To help with this......
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Create Your Mobile App as a Resource
Your phone is a tool with many different uses. Whether for reminders, keeping track of information, a point of reference, or for convenience purposes, consider what your target is using their phones for to cater your app.

Consider Incentives for Your App
Incentives and rewards will help engage your customers by boosting retention. When you promote continuous use of the app, it leads to customer loyalty and repeat business.

For more tips, click here

7/17 Going into Business
9am-11:30am – MG&E Innovation Center
7/17 Not-So-Sexy Marketing: Exciting Ways to Market a Boring Product or Service
7:30am-9:30am – The Lone Girl Brewing Company
7/23 Your Guide to Inspiring Leadership with Rob Bell
12pm-1:30pm – DreamBank
7/23 Madison Downtowners Party on the Patio
5pm-7pm – High Noon Saloon
7/30 Marketing to Millennial Moms
5:30pm-7pm – One Barrel Brewing Company
8/1 Emotional Intelligence in the Workplace with Deborah Biddle - Live Webinar
12pm-1:30pm – Dreambank
8/6 Teamwork: The Key to a Thriving Culture with Jared Markiewicz
9am-10:15am – DreamBank
8/7 Good Morning Monona - NonProfit Panel
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IH Concepts · 30 West Mifflin Suite 408 · Madison, WI 53703 · USA

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