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We at IH Concepts are proud to announce our newest marketing campaign! From August through October, we will focus our content around the theme “Is your website working for you?” We hope that our campaign will assist entrepreneurs by provoking consideration of the role that their online presence can play in their business.

We know that a website can be so much more than just another way to get in contact with a business. A customer visiting a website should feel like they are having a conversation with an employee who knows everything about the business. When designed well and properly maintained, a website can save both time and money by marketing, providing excellent customer service, selling products, and taking on various other responsibilities.

Above all, a website should make things easier for a business and its customers. We look forward to helping business owners discover how to share their unique brand message through well-designed websites. Stay tuned for more updates on our campaign!
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With the ever-present threat of cybercriminals, customers on unprotected websites remain highly vulnerable to data theft. Cybercriminals are continuously looking for ways to take data while being sent from the customer to the business, says Tarun Sharma, content writer at ServerGuy.

At IH Concepts, we have taken steps to ensure the security of our customers: we are happy to announce that our website is now officially Single Socket Layer (SSL) certified!

If you’re wondering what that means, you’re not alone – but you are also probably more familiar with SSL than you think.

The following are a few pieces of information that will help you create a secure website:
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Be Consistent with Your Social Media Handle
If your brand was a suitcase, it would encase all your information from the platforms you communicate through. Use a consistent handle to share your message to your target quickly and easily.

Be Personal with
Your Audience

Your brand represents your individual story. Creating an emotional connection and being personal encourages your audience to see your brand as relatable and unique.

For more tips, click here

8/7 WordPress 101 with Matt Nelson
11:30am-1pm – DreamBank
8/14 Dane Buy Local Evening Social
4:30pm-7pm – Summit Strength & Fitness
8/16 Using Design Thinking to Grow Your Business with Dr. Darin Eich
12pm-1pm – DreamBank
4pm-6pm – Overture Center
8/16 High Tech Happy Hour
5pm-8pm – Memorial Union Terrace-Tripp Commons
8/21 Forward Technology Conference
8:30am-8pm – Memorial Union
8/22 5x5x5 Pitch Event
8:30am-10am – Grainger Hall
8/22 Startup Business Forum
5pm-7pm – The Madison Club
8/22 BioTech Happy Hour Fundraiser for Wisconsin Science Museum
5pm-8pm – Wisconsin Brewing Company
8/23 Social Good Social Hour
4pm-6pm – The Brink Lounge
8/28 Power of Networking on Social Media with Heather Heuman
9am-10am – DreamBank
8/28 Metrics that Matter: How to Show ROI on Your Social Media Marketing with Steph Nissen
10:15am-11:15am – DreamBank
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IH Concepts · 30 West Mifflin Suite 408 · Madison, WI 53703 · USA

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