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November 10, 2015 - Issue 45

2016 MNA Advertising Rate Questionnaire

MNA Advertising Rate Questionnaire has been updated for 2016 and includes expanded sections on Display advertising, TMC/Shoppers, Pre-Prints, Insert shipping, and Online. The rates you provide are used by our Media Buyers to generate rate quotes and place insertion orders with your publication. To ensure we have current information for your newspaper, please fill out the questionnaire completely and return it to MNA by Friday, December 4 via fax or email as directed.

Please contact Dan at 612-278-0223 or if you have any questions.
CLICK HERE to download the 2016 Advertising Rate Questionnaire


If you are interested in printing the 2016 MNA Convention Program and/or the BNC Winners Booklet, please request the printing specifications.

Deadline to request the specs is Friday, November 20, 2015. Both items will be printed in January 2016 for the annual convention, January 28 & 29.

To receive the specs, please email Lisa Hills,

Slimp: One word describes these newspapers in Minnesota...PHENOMENAL

There’s a reason I love my work so much. There’s a reason that there are folks around the country waiting for me to return their calls while I’m writing this column. They can wait. This is more important. I love my work for the same reason many of you do. I’ve got something important to share and it can’t wait while I make phone calls.

In my opinion, “Awesome” is the most overused word in the English language. I cringe when I hear it, and as the father of two teenagers, I hear it a lot. So I got out the dusty thesaurus and found a synonym that would work: phenomenal. That’s the best word I know of to describe the trip I just took to Minnesota. Yes, that’s right, Minnesota.

I’ve worked with more than 100 papers in Minnesota this year. I know, that’s a lot of papers. And there is something that’s very apparent as I crisscross the frozen tundra (OK, tundra might be a stretch) of Minnesota, visiting papers from McGregor to Pipestone to Preston: newspapers in Minnesota are doing really well. That truth was never more apparent to me than in late October, when I visited papers in the central and western areas of the state.

I’ve got John Stone to thank for the visit. John manages Quinco Press in Lowry, a small town in West-Central Minnesota. I’ve visited Quinco a few times since 1997, and my official reason for traveling to Lowry in October was to do an afternoon of training for area newspaper staffs, then a day of press tests on Quinco’s new press.

Continue reading...

Nominations Open for 2016 Half Century Club

Is there someone on your staff who has worked in the newspaper industry for 50 years or more? Nominate them for membership in the Half Century Club! Nominees must have worked in the newspaper industry for 50 years or more.  New members will be inducted into the Half Century Club at the 2016 MNA Convention during a special ceremony at the Friday, January 29 luncheon.  Members receive a certificate commemorating their 50 years of service to the newspaper industry

Click here to fill out the nomination form.

Nominations are due on Wednesday, December 31 and should be submitted online.

Questions? Call 612-332-8844 or email

RJI Fellow launches database of 3-D technologies

There is a new renaissance in 3-D technologies and an increasing number of news organizations are using them to tell immersive stories. The technology landscape is rapidly expanding with new devices that can capture, create or display 3-D content. My team of graduate students, led by Ehsan Naderi and Michael Lam, at the University of Missouri’s Immersive Visualization Lab, has created a database of 3-D technologies.

The database, which was developed as part of a fellowship at the Donald W. Reynolds Journalism Institute, contains more than 300 technology products. This database attempts to capture recent technologies as well as more established ones from a variety of disciplines including architecture and the entertainment industry. The database can be sorted in three ways:

  • By application areas.
  • By alphabetical order.
  • By device type, i.e., where they are used in the production workflow.

Details for each product include information about manufacturer, device type, main uses, key attributes and technology maturity.

We hope you find the database useful in multiple ways, and request your help in keeping the database up to date. Please bring to our attention new products that aren’t listed and point out any errors that need to be corrected. We also request your feedback and suggestions to make the database more user friendly.

Continue reading...

In-Depth News & Social Media Training coming up!

Check out the upcoming webinars from Online Media Campus!

In-Depth, Enterprising News: Finding Time and Digging Deeper

Thursday, November 19
1:00 – 2:00 p.m. 

Readers across the country list in-depth news as one of the most important aspects of their local news sources. How can newsrooms of all sizes prioritize in-depth, enterprising pieces – and what does it mean for a story to be in-depth, anyway?

In this webinar, Tim Schmitt will cover everything from how to find time for in-depth news, to topical ideas that will resonate with readers.

Who should attend: Reporters interested in taking on more in-depth coverage projects in the newsroom.

More information and register...

Using Social Media To Engage Your Audience –Without annoying your friends and fans

Friday, December 11
1:00 – 2:00 p.m. 

You must be proficient in social media and digital space, the job ad reads, but do you know how to effectively use social media to extend your news and advertising efforts? Or your brand?

In this webinar, IowaWatch board member, former American Journalism Review editor and now-Des Moines Register writing coach Lisa Rossi will share her social media expertise.

She will cover:

  • Tips on the kinds of messages that work.
  • The most effective times to send messages.
  • How to get those messages to a wider audience.
  • And more!

This session is beneficial for reporters and editors interested in learning how to better engage their audiences.

More information and register...


MNA Public Notice Site - House Ads Now Available!

In 2014, MNA successfully launched its online clearinghouse of Minnesota public notices. Many MNA-member newspapers are up and running on the site, posting public notices weekly - or more often - on the 

Now, MNA has developed a series of house ads you can use to promote in your newspaper and on your website. 
If you haven't started posting your public notices yet, and are interested in getting started, MNA will provide training and support. We are available to answer questions and walk you through the process of posting your notices. Please contact Sarah Jackson to sign up and also set up training for you or your staff - there are a variety of options, in person, by phone or Google Hangout. 

Our goal is to have 100% participation by MNA member newspapers and we're getting closer every day. Please sign up today, or give us a call to learn more about the site.

Click here for more info and to view/download ads!

If you have news to share in the MNA Tradewinds,
please email us:

Monitor-News publisher elected NNAF vice president
Reed Anfinson, owner/ publisher of the Swift County Monitor-News in Benson, and the Grant County Herald in Elbow Lake, was elected vice president of the National Newspaper Association Foundation at the association's 129th annual convention and trade show Oct. 1, in St. Charles, MO. He had served the past two years as the foundation's secretary. Anfinson is also a partner in Quinco Press, Inc., a central printing plant in Lowry, MN, that prints 30 publications. He is a graduate ofthe University of Minnesota School of Journalism and Mass Communications. He served six years as the NNA Region 6 director representing newspapers in Minnesota, North Dakota, South Dakota and Wisconsin. In 2011-2012, he served as president of the National Newspaper Association. In 1999, Anfinson served as president of the Minnesota Newspaper Association. Anfinson has co-chaired the MNA Legislative Committee since 1994.

Member Classifieds:

Niche Paper For Sale
Bring in plus business or buy a nice ma/pa publication that can be run from your location in this profitable monthly antiques newspaper. More...

Photographer/Digital Media Specialist
The Daily Globe, a six-day-per-week newspaper located in Worthington, is seeking a photographer/digital media specialist. More...

Reporter – Worthington
The Daily Globe, an award-winning daily newspaper in Worthington, has an immediate opening for a full-time general assignment reporter whose primary beat will be Worthington’s city government. More...

Part-Time Reporter
ECM Publishers, Inc is seeking a part-time sports reporter for the Mille Lacs County Times. More...

Reporter/Staff Writer
The award-winning Faribault County Register in Blue Earth is seeking a full time reporter to fill-out our team of dedicated journalists. More...

Staff Writer
The Herald-Review has an immediate opening for a full-time general assignment reporter. This person will cover community news and events, attend meetings and arrange interviews, write both local general news and regional feature stories, and take photographs as well as occasional video. More...

Seeking publisher to direct the employees of the Rivertown Newspaper Group of nine newspapers, related TMC shoppers and digital products through planning, developing and implementing organizational policies/goals. More...

Publishing – For Sale MN & IA
Weekly newspapers for sale in Iowa and Minnesota. More...

Digital Media Sales Specialist
Southern Minn Digital is looking for a sales professional with the energy, positive attitude, digital marketing skills and technical understanding to thrive in a media company that is on a fast digital growth track. More...

ECM Publishers, Inc is seeking a full-time general assignment reporter who will split their time between the ECM Post Review and the Isanti County News. More... 

Reporter - Perham
The award-winning Perham Focus is seeking a reporter to fill-out our team of dedicated journalists. More...

Access to the MNA Member Classifieds Page is free to MNA members.  To submit an ad, please click the “Submit a Job Posting” or “Submit a For Sale/Wanted Posting” buttons on the Member Classifieds page.  MNA Members are also encouraged to post ads for available internships (submit as a Job Posting).  Non-members may send an ad by e-mail to:  The charge for non-members to place ads is $25 per week (payable by check or credit card).  If you have any questions, please email or call MNA: or 612-332-8844.

NOTE:  Once jobs are filled, or For sale/Wanted postings expired, please ask MNA to remove your post from the Member Classifieds. You can send an e-mail to

Weekly Quick Clicks

4 Strategies For Generating (And Winning) The Right Prospects
(Courtesy of Forbes)
Are Advertisers and Consumers in Conflict?
(Courtesy of eMarketer)
The 5 Things That Make Sales Reps Unforgettable to Buyers
(Courtesy of HubSpot)
(Courtesy of Property Casualty 360)
(Courtesy of iMedia Connection)

How people who don’t work in news consume their news
(Courtesy of Poynter)

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Username: Member
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Upcoming Events

Check out upcoming training events from the Local Media Association
Discounted rates for MNA Members!

In-Depth, Enterprising News: Finding Time and Digging Deeper
November 19

MNA Board Meeting
December 3-4

Using Social Media To Engage Your Audience –Without annoying your friends and fans
December 11

2016 MNA Convention
January 28-29
MNA/MNI Event Calendar
MNA/MNI Event Calendar
MNA Member Classifieds
This Week's Network Ads
Recent Press Releases
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