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September 8, 2015 - Issue 36

Register Today! 2015 Daily Newspaper Meeting

October 8 - 9, 2015

Presented by the Minnesota News Media Institute, in partnership with the Minnesota Newspaper Association and meeting chair Chris Knight, APG Media of Minnesota.

The annual MNA Daily meeting is always a participant favorite. Leaders from daily newspapers (and non-dailies too!) are invited to participate in this two-day summit. The program will kick off Thursday at noon with lunch at the Historic Lumber Exchange Building, home of the Minnesota Newspaper Association (10 S. 5th St., Minneapolis).

The afternoon will feature lively and interactive discussions focused on revenue, innovation and current best practices in advertising, editorial and management.  Returning again this year will be the popular Daily Meeting Idea Exchange. Prizes will be awarded to the participant who brings the best idea from the past year.

MNA Attorney Mark Anfinson will join the meeting Friday morning to provide a legal update for attendees.  

The meeting will adjourn at noon on Friday. Agenda details will be available soon!


We have reserved a block of guest rooms at The Grand Hotel Minneapolis at a special rate ($179/night + tax) for the 2015 Daily Meeting. You may call 1-800-KIMPTON to reserve your room or visit and use the Meeting/Group Code: MNEWSA1008.

The deadline to make your reservation and secure the discounted rate is Thursday, September 17.


The meeting registration fee of $125 covers the cost of Thursday lunch and dinner, as well as Friday breakfast, and other costs associated with the meeting.  Please plan to pay for adult beverages and any other activities outside of the meeting agenda, on your own.

More information and register...

Contest Open for Entries Until Sept. 30

The 2014-2015 Better Newspaper Contest is NOW OPEN for entries! Better Newspaper Contest rule and instruction packets were mailed to all MNA member newspapers and collegiate publications. 

The deadline for the professional contest is Wednesday, September 30. The deadline for the college contest is Tuesday, October 13. Entries in this year’s contest will be judged by experienced members of the Wisconsin Newspaper Association.

All work, published September 1, 2014 - August 31, 2015 is eligible for the contest.  

If you have any questions, please contact LuAnn Yattaw at or 612-278-0235.

Visit our Better Newspaper Contest page for more info

Pohlad Hours Due No Later Than Sept. 18!

The end of the summer is approaching and many of your interns are preparing to head back to school.  Please remember to submit your interns’ hours worked to MNA no later than Friday, September 18, 2015. If your intern position ends sooner – please submit your hours at that time. MNA needs to collect the total number of total hours worked through the end of the internship. Please submit hours worked, by email, to LuAnn:

Intern supervisors, please also remember to complete the required program survey. Just click here and answer a few short questions.  
Please also share some of the work that your intern has done for you/your paper: stories, photos, design, ads, etc. If you have any photos of your intern or you/your staff interacting with the intern – please send those as well. We also welcome any and all comments from you or your intern. We love to see the work of your talented young interns - and also share it with our friends at the Pohlad Family Foundation.  Please send any relevant materials to LuAnn:

Do you have a BNC Award on your wall? Sign up today to be a contest judge!! 

Thank you to those of you who've responded to our call for judges! We need several more judges! Please enlist the help of your colleagues.

Have you won a Better Newspaper Contest award in the past few years? Yes? Then we need you! We're looking for several award-winning contest judges to help choose the winners of the Wisconsin Newspaper Association's Better Newspaper Contest. Will you help??

Better Newspaper Contests from all states rely on the help of volunteer judges to make the contests work! If you've won an award, pay it forward today!

MNA’s 2014-2015 contest partner is the Wisconsin Newspaper Association.  We need 50+ MNA members, with Editorial, Advertising, Photo/Multimedia expertise, to review and judge entries submitted in the WNA Better Newspaper Contest. The vast majority of judging will be completed online, using - the same system MNA uses for its contest. Some categories will be mailed out to judges for review. All results will be entered online.

You will receive judging assignments in early October and your results will be due back in early November. Please keep these deadlines in mind when committing to judging! We suggest that you enlist the help of your talented coworkers as well!

Professionals from the Wisconsin Newspaper Association will be providing the judging expertise for the 2014-2015 Minnesota Newspaper Association contest in exchange for our members judging their work.

Please let us know as soon as possible if you would be interested in judging.

Email LuAnn Yattaw, or call 612-278-0235 to sign up. Thank you!  

Publishers: Statement of Ownership Due to USPS and MNA

The publisher of each publication sent Periodicals Class Mail, including foreign publications accepted at Periodicals rates, must file Form 3526 by Oct. 1, of each year at the original entry post office. If Oct. 1 falls on a Saturday, the post office would expect to receive it by close of business on Sept. 30.
The information provided on Form 3526 allows the U.S. Postal Service to determine whether the publication meets the standards of Periodicals mailing privileges. Newspapers with electronic subscriptions to claim will also use Form 3526.

The required information also must appear in an issue of the publication whose primary mailed distribution is produced:
  • Not later than Oct. 10 for publications issued more frequently than weekly.
  • Not later than Oct. 31 for publications issued weekly or less frequently, but more frequently than monthly.
  • For all other publications, in the first issue whose primary mailed distribution is produced after Oct. 1. 
All forms can be found on the USPS website:

Please also send a copy of your 2015 Statement of Ownership to MNA. We use this information to keep your circulation number accurate in our newspaper directory.

Forward a copy by email to Cynthia: or, fax to: 612-342-2958.

Memories rekindled at Letterpress Museum

By: Kathy Johnson

NNA President John and wife Jo Ann Edgecombe, traveled from Nebraska to Minnesota in August, to go back in time and experience the publication of newspapers the way they were produced in the 1930’s.

The Minnesota Letterpress Museum, located on the State Fairgrounds in St Paul, has a very special educational exhibit sponsored by the Minnesota Newspaper Foundation.

Continue reading...

Click here to view MN Newspaper Museum featured on Northwest Community Television

National Newspaper Association Urges US Department of Labor to Slow Down on Overtime Rule Hikes

The National Newspaper Association today called on the US Department of Labor (DOL) to scale back its aggressive push to raise salary thresholds for exempt workers under the Fair Labor Standards Act. DOL has said it wants to more than double in a single year the salary basis by which professional, creative and administrative white collar workers are qualified as exempt.

NNA President John Edgecombe Jr., publisher of The Nebraska Signal, Geneva, NE, said NNA newspapers had expressed alarm at DOL’s surprisingly steep increase. Though many companies agreed that it was time to adjust the salary basis, he said, they thought the expectation for companies to increase the base from $23,660 to more than $50,440 a year—a 113 percent increase in one leap-- was a threat to many community newspapers’ viability.

“This proposal would be a particular problem for rural and small town newspapers, where local economies dictate different expectations for middle-class professional incomes than in large cities. And for newspapers, the newsrooms will suffer. Today editors can schedule their time to cover important stories as needed and have the flexibility to take time off when family and personal needs demand. Under this proposal, unless the company had the unusual ability to meet the new thresholds, this flexibility would be gone,” he said. “Members tell the effect on our industry would be huge.”

NNA told DOL:

“NNA supports an appropriate adjustment of the exempt worker salary threshold. But escalating the threshold salary beyond a small business’s capacity to pay salaried professional workers means our industry and others would experience a dramatic loss of professional staff. Whether a newspaper’s professionals wish to be on the hourly clock or not, the newspaper’s inability to achieve a high threshold salary for them means these workers will lose status, control over their time and the ability to cover the news in the manner their professional judgment compels them to do.”  

The Labor Department has not increased the threshold for exempt workers since 2004. It began its deliberation over a change when President Obama ordered the agency in 2014 to consider whether the salary basis was too low.

“It is remarkable for an agency to do nothing for a decade and then expect businesses to somehow catch up to an adjustment in a single year,” Edgecombe said. “The agency has approached the issue without considering the limited abilities of small businesses to absorb radical changes over a short period. For newspapers, NNA’s surveys indicate there would be job losses and unfortunate curtailment of some news coverage so businesses could comply with the new rule. We cannot imagine that is what the agency really wants. We are hoping reason will prevail.”

NNA has also joined with Partnership to Protect Workplace Opportunities in its comments, which similarly urged DOL to take a more reasoned approach to the increases.

NNA’s comments are available at

To view the final DOL filing, please click on the following link: DOL Filing Final

Nau: No Money to Advertise …?

by Chuck Nau

In today’s struggling retail environment, garnering advertising dollars, whether online, in paper, special sections or niche publications continues to be an ongoing challenge. Coupled with the evolving and changing advertising media ( â€¦ consider the internet’s impact on other media!), the media choices for many retailers may, at times, be overwhelming.

“No money to advertise!” Simply stated, this is an all too frequent objection refrain from a potential advertiser.

However, when business is tough to get and the retail or service provider sector continues to be challenging, â€œNo money to advertise!” may be reality, from the potential advertiser’s point of view, rather than an objection.

When a small business owner feels (rather strongly) that she has no money to advertise, your selling opportunity shifts from one of overcoming an objection to one of education.To secure any ad dollars for your newspaper, you must FIRST help her understand where to look and where to find dollars that may be utilized to invest in her business through advertising and promotion.

Continue reading...

MNA Public Notice Site - House Ads Now Available!

In 2014, MNA successfully launched its online clearinghouse of Minnesota public notices. Many MNA-member newspapers are up and running on the site, posting public notices weekly - or more often - on the 

Now, MNA has developed a series of house ads you can use to promote in your newspaper and on your website. 
If you haven't started posting your public notices yet, and are interested in getting started, MNA will provide training and support. We are available to answer questions and walk you through the process of posting your notices. Please contact Sarah Jackson to sign up and also set up training for you or your staff - there are a variety of options, in person, by phone or Google Hangout. 

Our goal is to have 100% participation by MNA member newspapers and we're getting closer every day. Please sign up today, or give us a call to learn more about the site.

Click here for more info and to view/download ads!

Inland Group Executive Conference Coming to MN

September 16-18, 2015

Download agenda

You lead multiple properties.
You juggle multiple responsibilities.
You seek multiple opportunities.
Find them at the Inland Group Executive Conference

When the men and women responsible for leading multiple newspaper properties come together in September for the industry’s only conference exclusively for group executives, they will meet at a facility designed for the way news is gathered and distributed today.

Inland’s Group Executive Conference will meet at the new headquarters of the Star Tribune in the heart of Minneapolis, a space Editor Rene Sanchez called “a real opportunity for us to step into the kind of future we need to have in journalism” when the staff moved in March.

More information and register today...

Upcoming Webinars for Reporters!

Check out the upcoming webinars from Online Media Campus!

Investigative Reporting Tools for any Newsroom

Thursday, September 17
1:00 – 2:00 p.m. 

Investigative Reporting: You want to dig into a story that has depth and impact, but does the daily grind always steal your time? In this webinar we will discuss how you can tackle that big project, while feeding the daily beast, and not sacrificing quality.

This session will provide tools necessary so newsrooms with tight resources do not have to fear that they are incapable of doing investigative reporting. All reporting can be considered investigative, and going deeper with story ideas can only enrich the experience for readers.

This session is beneficial for newsrooms or staff looking to incorporate more investigative projects into their reporting and coverage.

More information and register...

Photography for Reporters

Thursday, September 24
1:00 – 2:00 p.m. 

Shooting with a creative eye takes effort. In this session we will review photo composition, lighting and strategy, and offer tips from some of GateHouse’s top professional photographers. Plus, we will cover technical training for those beginning to use SLRs, including how to adjust ISO, shutter speed and aperture.

Who should attend: This is an intermediate course, for reporters or editors who are comfortable behind a camera, but are looking for fresh ideas and ways to make their photography look more professional.

More information and register...

Convention Logo

Find great ideas at the NNA
Convention & Trade Show!

Register now for the National Newspaper Association's 129th Annual Convention & Trade Show and take advantage of the many networking and educational opportunities we will be providing in St. Charles, MO. In particular, there will be many new vendors in the exhibit hall who you will want to take a little time to meet. View our current exhibitor list here to plan your time at the show.

See you in St. Charles!

To register, visit the NNA website or head directly to the online registration page

To make a reservation at the Embassy Suites, please call 636-669-3012 by Sept. 9, to receive the group rate of $139.

Newspapers at the Theater: The Front Page

Hildy Johnson has decided to leave the world of being a newspaper reporter to get married and go into a more honorable profession of advertising. Then a scoop on a major news story that will shake up Chicago's City Hall falls into his lap. Stop the presses!

Performances are at:
7:30 p.m., Friday, Sept 18 
7:30 p.m., Saturday, Sept 19 
2:00 p.m., Sunday, Sept 20* 
7:30 p.m., Thursday, Sept 24 
7:30 p.m., Friday, Sept 25 
7:30 p.m., Saturday, Sept 26 

Wellstone Center auditorium, 179 Robie Street E, Saint Paul

*Post-show discussion - Sunday, September 20 on the media

Panelists include:

  • Mike Burbach, news editor, Saint Paul Pioneer-Press; 
  • Jane Kirtley, the Silha Professor of Media Ethics and Law at the School of Journalism and Mass Communication at the University of Minnesota; and 
  • Jane McClure, reporter and assistant editor at Access Press

Click here for more information and tickets.

If you have news to share in the MNA Tradewinds,
please email us:
Member Classifieds:

The South Washington County Bulletin in Cottage Grove is seeking a qualified candidate to be our next full-time reporter. More...

Digital Sales Specialist
The Digital Sales Specialist will work closely with our sales teams based at our media properties in Minnesota and North Dakota. More...

New Listings: Newspapers for Sale
Superb Weekly in Prime Lakes Country in Minnesota. Gross revenue app. $400,000 with nice profit margin. More...

Full-Time Page Designer – Albert Lea
The Albert Lea Tribune, a daily newspaper in southern Minnesota, seeks a journalist with strong skills in page and graphic design. More...

Isanti-Chisago County Star print and online editor
We are seeking an individual who loves to be out of the office and has the talent to discover and report on the news of the community. More...

Full-time position for combination news reporter/sports reporter for weekly newspaper on edge of metro area. More...

Reporter looking to move to editor?
The Amery Free Press, a 4,600 circ. weekly an hour drive from the Twin Cities, has an opening for a reporter that can see beyond the obvious, tell compelling stories and be a part of the community. More... 

Multi Media Sales Position
Montevideo Publishing has a sales opening for an established territory in the Montevideo area. More...

Seeking great reporter
The West Central Tribune is seeking a talented journalist to cover our local and regional public safety beat and report in print, digital and video forms. More...

Publishing – For Sale (MN & SD)
Weekly newspapers for sale in Minnesota and South Dakota. Photos available. More...

Access to the MNA Member Classifieds Page is free to MNA members.  To submit an ad, please click the “Submit a Job Posting” or “Submit a For Sale/Wanted Posting” buttons on the Member Classifieds page.  MNA Members are also encouraged to post ads for available internships (submit as a Job Posting).  Non-members may send an ad by e-mail to:  The charge for non-members to place ads is $25 per week (payable by check or credit card).  If you have any questions, please email or call MNA: or 612-332-8844.

NOTE:  Once jobs are filled, or For sale/Wanted postings expired, please ask MNA to remove your post from the Member Classifieds. You can send an e-mail to

Weekly Quick Clicks


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Username: Member
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Upcoming Events

Check out upcoming training events from the Local Media Association
Discounted rates for MNA Members!

Inland Group Executive Conference
September 16-18

Investigative Reporting Tools for any Newsroom
Sept. 17 | 1-2 p.m.

Photography for Reporters
Sept. 24 | 1-2 p.m.

National Newspaper Association 129th Annual Convention and Trade Show
October 1-3

2015 Daily Newspaper Meeting
October 8-9

MNA Board Meeting
October 15-16

What You Need to Know About Overtime and Independent Contractor Laws and Regulations
October 16 | 1-2 p.m.
MNA/MNI Event Calendar
MNA/MNI Event Calendar
MNA Member Classifieds
This Week's Network Ads
Recent Press Releases
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