Thinking about 'going digital'?
There are many benefits for businesses of all sizes in 'going digital', especially when it comes to marketing and communications.
But how do you get started? Do you need to upskill your team or will you buy in support? Could you do this for yourself...?
Unsure where to start? Read on...
New Workshop Date Announced
Content Marketing ~ Conquered
Join us for a highly interactive half-day workshop designed to kick-start your Content Marketing journey. Whether youâ€™re an absolute beginner or have made a few false starts, learn how to get the â€˜Contentâ€™ habit.
You will learn:
- why it is essential for your business
- how to create great content that works
- what it can do for your website traffic, clicks... and sales
Our next workshop is on 6th February 2015 at NESMA, Gosforth, Newcastle.
Full details & testimonials online
Reserve your place here.
If you can't make it along, why not request our FREE Content Marketing E-Book.
We recently completed a very satisfying project with Emma Harle of Elrah Consulting.
Emma is an experienced manager and trainer with many years experience in the electronics industry and has worked all over the world. When she set up Elrah Consulting in 2012 she hoped to take her skills to a new market place in the North East where she lives and farms (part-time), targeting micro-businesses and SMEs but after 18 months of trying, was coming to the end of her tether.
Emma wanted to develop her Marketing Strategy and employ Content Marketing to take Elrah Consulting to the next level but first we need to establish her USPs. Sometimes you need to focus on your core or primary skills in order to unleash your hidden talents and it gradually became clear that Emma had a unique set of niche skills, highly valued in only a handful of industries.
Emma is now able to focus on a targeted B2B strategy that has already doubled her turnover and is thriving in her new training and consultancy roles.
"Working with Joanne has been hugely beneficial to my business and my own sanity. I spent the previous two years promoting consultancy and development services to anyone that would listen - after all I didn't want to limit my customer base. The whole thing felt difficult, clunky and ineffective.
It took some soul searching with Joanne to really figure out where my unique proposition lay. It has energised me - I am now very clear about the significant value that I can bring to companies large or small and which industries would benefit. I feel that I have much more opportunity now than when I was attempting to be everything to everyone! "