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February 2022
A MESSAGE FROM OUR EXECUTIVE DIRECTOR
As we near our Annual General Meeting, we have been busy at CHC to ensure the change to the virtual format is a success. The AGM is scheduled to take place March 7-11, 2022. Please visit our website for registration and other information. Please note that if you signed up for the AGM prior to our shift to a fully virtual format, unfortunately registration cannot be carried over: be sure to register again!
 
We have not let up on our advocacy efforts either over the last month. While the post-election Meet and Greet series we hosted alongside our partners at CPMA came to a close, we are happy to report that we received strong feedback from many MPs. These meetings were focused on supply chain disruptions, and a call for urgent government action to address the impacts on our food systems, economies and consumers across the country and around the globe. In all, we brought together dozens of industry leaders from across the supply chain to raise issues with parliamentarians from all political parties.
 
In response to the prolonged disruptions at Canada-U.S. border crossings, Canada’s agriculture and food industry called for an immediate conclusion of the blockades and for all levels of government to work collaboratively towards action to reinstate integral transport and trade corridors. You can read the joint letter here.
 
We have continued engaging with industry and government on regulatory actions for our PEI potato growers. We were very pleased with the recent announcement that the trade of PEI potatoes has resumed to Puerto Rico.
 
I look forward to seeing you all at our virtual AGM: look out for our official rebrand reveal!
 
All the best,


Rebecca Lee
Executive Director
Canadian Horticultural Council 

 
IMPORTANT INDUSTRY UPDATES

Drive Away Hunger sets a record for meals provided

Canadian agriculture and food came together to support food banks and feeding programs across the country. The result: an incredible 36 million meals provided for hungry Canadians. Thanks to each and every donor who supported the drive this year. When we come together as an industry, we can achieve anything. Join the drive in 2022!

Watch the Drive Away Hunger results video above.

Minister launches second intake of members for Canadian Agricultural Youth Council
 
Building on the success of the first cohort of the Canadian Agricultural Youth Council, the Honourable Marie-Claude Bibeau, Minister of Agriculture and Agri-Food, launched the application period for the second cohort on Feb. 22, 2022. Minister Bibeau made the announcement at Farm Credit Canada's (FCC) Future of Food Conference in celebration of Canada's Agriculture Day, with members of the first cohort of the Council in attendance.
 
Learn more here.
Protecting cherries brings sweet profits and maintains trade

With increasing acreage and production volume, sweet cherries are now Canada’s second most significant tree fruit (behind apples) and the No. 2 exported fruit crop (behind blueberries). In 2020, export values were $72 million (with British Columbia accounting for almost all exports). However, lack of effective pest control can threaten the production and export of this lucrative crop. This is where Agriculture and Agri-Food Canada’s (AAFC) Pest Management Centre (PMC) steps in.

PMC studies the efficacy, crop tolerance and residue levels of pesticides on minor crops (those high in value but grown on small acreages). This data is submitted to Health Canada’s Pest Management Regulatory Agency (PMRA) for the registration of new uses of existing pesticides on these crops. This helps Canadian growers access new, effective products for a variety of minor crops, including horticultural, fruit, berry, seed, forage and other specialty crops.

For more information: Pest Management Centre - agriculture.canada.ca
LEGACY SPONSOR HIGHLIGHTS
Since 2012, CHC has had some very special sponsors through our Legacy Fund. Here we highlight the Platinum Legacy donors, who gave $100,000 over the 10 years towards our centennial this year, 2022.

Our heartfelt thanks to Peak of the Market and Syngenta Canada.

Peak of the Market

Peak of the Market is an inclusive and diverse company driven by a dedicated group of Growers and staff that has marketed quality produce for 80 years; supplying a wide variety of fresh, quality vegetables across Canada and throughout the United States.

We have earned the reputation for, not only ensuring the produce grown exceeds the national standard for safety and quality, but that customers receive the same attention and superior service.
 
Everyone at Peak of the Market takes pride in working toward a collective commitment to excellence, in everything we do, all year long. We want to ensure that the service provided to all Growers, customers and partners improves time and time again. Growers are the foundation at Peak of the Market and decisions are always made with their best interests in mind.
 
Peak of the Market is always looking for like-minded, responsible and sustainable Growers interested in partnering to provide the highest quality produce to attain our mission of nourishing bodies and minds. Grower stories are all different but they have one thing in common: to consistently deliver healthy, delicious, high-quality produce. It is through these successful partnerships that our vision to supply fresh produce to fill half the plate of Canadians, will come to fruition.
 
By working with the CHC to provide a connected voice throughout the industry, we all benefit. Whether it’s working through the aspects of important new initiatives or collaborating on the details of government policies, the collective whole that CHC is able to bring forward, certainly outweighs a solitary effort.
 
Peak of the Market is currently working on initiatives that support sustainability, regenerative agriculture, research, packaging, variety evaluation and environmental performance. We look forward to working with Growers (current and future) as well as our CHC partners on these important topics.

peakofthemarket.com
Peak of the Market Promotional Video 2022
Syngenta Canada supports Legacy Program in positioning Canada’s fruit and vegetable growers for success
 
Syngenta Canada is an agribusiness providing leading seeds and crop protection innovations to enhance the prosperity of farmers and ensure the continued sustainability of agriculture.
 
Through innovative technologies, we help growers navigate an agri-food system that must be resource efficient, economically viable, environmentally sound and responsive to societal needs. This means our products and solutions must address challenges unique to the Canadian marketplace and local growers.
 
For more than 20 years, Syngenta has been dedicated to helping Canada’s horticulture producers grow their best crop. With our strong focus on research and development, we offer a wide portfolio of products, including seed treatments, fungicides, insecticides, and biologicals. Recent additions include the liquid foliar biostimulant Megafol®, and fungicides Miravis® Duo and Miravis® Prime to deliver a step change in disease control for Canadian potato, fruit and vegetable growers.
 
We are committed to supporting horticulture grower and retail customers by ensuring they not only have access to this leading technology from Syngenta Canada, but also to the services and support of our team. This includes dedicated Horticultural Specialists located in all primary horticulture growing regions of Canada, who can tap directly into the expertise of the larger Syngenta Canada team, including scientists in agronomy, formulation and application technology.
 
Our ambition at Syngenta is to be the most collaborative and trusted team in agriculture, providing leading seed and crop protection solutions to enhance the prosperity of our Canadian grower customers.
 
This collaborative spirit with the Canadian Horticultural Council and their partners has been recognised within the popular Minor Use Pesticides program. At the request of fruit and vegetable growers looking to address their pest management challenges with proven innovative technologies, Syngenta Canada has supported minor use projects resulting in more than 100 minor use crop protection approvals over the past 10 years.
 
Syngenta also works with several fruit and vegetable grower associations in Canada on Operation Pollinator, offering a practical and meaningful way to increase and improve biodiversity on the farm. The program’s mandate is to support activities that enhance biodiversity, habitat and other practical initiatives contributing to healthy pollinator populations. 
 
As we head into the Canadian Horticultural Council’s (CHC’s) annual meeting and look back on their past 100 years of service, we’re reminded of the value the organization brings to Canada’s horticultural sector through its advocacy initiatives. Syngenta has valued this partnership and recognises the many ways CHC has addressed critical challenges threatening the sector.
 
But we know their work is not done. Syngenta has proudly supported the Legacy Program helping set the organization up for future success in its next 100 years of operation. We’re humbled to be part of this centennial anniversary celebration and congratulate CHC on their many achievements over its 100 years of work.
 
syngenta.ca
GET TO KNOW YOUR INDUSTRY


Marcus Janzen
Vice President, Canadian Horticultural Council

 

Marcus is the President of Calais Farms Ltd., a pepper greenhouse operation located in Abbotsford, B.C., with 20 acres under glass. Prior to that, Marcus operated a hog farm with his father in Matsqui Prairie. He has been an active member of the agriculture sector in Abbotsford since 1991.

He sat on the City of Abbotsford’s Agriculture, Dyking, Drainage and Irrigation Advisory Committee for the past eight years, is a former chair of the BC Greenhouse Growers’ Association, previously sat on the BC Agriculture Council and is a past President of the Canadian Horticultural Council. He represents BC on the CHC Board and is currently its First Vice-President.

Tell us about your job - what do you do day to day and what are your long-term goals?

We own and operate a 42-acre pepper greenhouse in Abbotsford, B.C. I oversee the farm at a high level and try to ensure that our management team has the resources they need to succeed. In the near term, we see ourselves focusing on operational efficiencies and long term, we’ll need to put our minds to a succession plan.

Why did you choose to work in this industry?

Historically, our family has always been livestock farmers, but I was attracted to the intensity, symmetry and technology associated with the greenhouse industry. In January of 2000, we had an opportunity to purchase an existing operation, so we “took the plunge.”

What do you most respect/admire about Canadian growers?

I have a lot of respect for growers’ commitment to growing quality food. Most growers have the work ethic, resources and education to succeed in almost any field of endeavour, but they choose to farm.

What do you see as a future challenge for the industry?

In 2021, COVID-19, the extreme heat temperatures in June, forest fires and smoke during the summer, and the catastrophic rains and flooding in the fall all combined to produce a year we’d like to forget. In November 2021, our greenhouse flooded to a significant extent, but fortunately, the cleanup has gone reasonably well and we’re cautiously optimistic about our crop in 2022.
 
Labour and crop protection are going to be two significant issues for our industry going forward.

As Vice-President and a director from Western Canada, what are your thoughts on the work CHC is doing at a national level?

I’m of the view that all of Canadian horticulture benefits from having a national organization that has the capacity to represent every region of the country. B.C. is a bit unique in that we grow so many different crops, but there are basic inputs that every crop needs and CHC can assist with ensuring those are available.

What is your favourite dish with Canadian fruit and veg?

Blueberry cobbler (with ice cream).

UPCOMING EVENTS AND DEADLINES
Reminder to register for the Canadian Horticultural Council’s 2022 Virtual Annual General Meeting

The Canadian Horticultural Council’s 2022 AGM, scheduled for the week of March 7 with preparatory meetings the week prior, will feature a fully virtual format. We look forward to bringing together leaders in fruit and vegetable production, industry, and government to discuss issues and opportunities facing our sector – and how to address them together.
 
We have been working hard to develop a fresh new look and logo to accompany our new name. Join us for the official unveiling at this year’s AGM!
 
If you registered for the AGM prior to the shift to a fully virtual format, please remember to register again, as registrations will not be carried over. For agenda and registration information, please visit our website.
 
We hope to see you there!
Last Chance to Help Shape Our Priorities: CHC Government Relations Survey
 
CHC is seeking your input to help shape our government relations priorities for 2022 as we head into the next growing season. As you know, there are several files we work on in Ottawa, and your participation in this survey will help us prioritize our efforts.
 
If you could take a few minutes to complete the survey, it would be greatly appreciated. The survey can be accessed at this link.
Risk management workshops for farmers
 
Farm life can be unpredictable, even on the best days – weather, pests, market conditions, relationships and, more recently, COVID-19 can affect not only day-to-day farm management, but also the future of the operation altogether. However, calculated risks can also create opportunities. This is why it's important to plan for risk.
 
Farm Management Canada invites farmers to attend the Roots to Success Risk Management virtual workshop to increase their ability to assess and address risks using a comprehensive approach to managing risk on the farm.
 
Upcoming Workshop Dates
 
• March 8 & 11, 2022, 1 p.m. to 4 p.m. EST
 
Learn more
Help prevent the introduction and spread of invasive plants and animals in Canada
 
The Canadian Council of Invasive Species invites you to take their people, pets and animals survey. Your feedback is important as it will assist in protecting Canada’s natural areas from invasive species. The survey will take approximately 12 minutes to complete and at the end you will have the option to enter into a draw for a prize of $200. The deadline to complete the survey is March 16, 2022.
 
Complete the survey here
April Training Opportunity - Understanding the CanadaGAP Program Course
 
The Understanding the CanadaGAP Program course is being offered virtually by Food Safety Solutions on April 6-7, 2022 from 8:30 a.m. to 4:30 p.m. MST.
 
This two-day training opportunity is designed to educate attendees on the CanadaGAP Food Safety Program. It includes general information about the CanadaGAP program, certification and an overview of the main technical requirements.
 
Learn more and register here.
IN THE NEWS
Autonomous table grape robot among World AG Expo’s new products
 
What your fruit has been through: A green grape’s journey through a global supply chain edge
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