My greatest motivation as a consumer is recognizing that I have the power to vote with my dollar. The products I spend my money on I am choosing to support, whether it is a conscious decision or not. Your dollar is your vote.
We can support companies that practice Corporate Social Responsibility (CSR) – or we can support unsafe work conditions, poverty wages, child labour, destruction of rainforests or any other environmental calamity, without knowing it. The impact of our buying power is far and wide.
As much as possible, I strive to support the companies that are working for good, and yes, there are many of them. Finding who they are and promoting them is critical to their success, and that is part of what the Green Chamber of Commerce BC will do, at a local and provincial level. This will help build a green community
by setting standards and promoting sustainable business practices.
I believe in the power of collective individual change.
I started my blog, Eco Bravo, to inspire people to make more meaningful buying decisions. It is about the individual, and what we can do on a daily basis to encourage and guide consumerism towards more sustainable and ethical values. I admire companies that are using best practices to help the earth and to build community
I was recently part of a national Town Hall meeting (via telephone) with Maude Barlow and the Council of Canadians. Over 10,000 citizens participated in the event. This number represents a portion of Canadians who strongly believe in protecting our natural resources and our democracy. Although the GCCBC is not political, in many ways the green community
is part of a larger political picture that includes lobbying governments to set standards for industry and business that are better for all of us. These standards are almost always brought about by grassroots reform and education
We need to build community
. We need to support small (and large) sustainable businesses. We need to educate
individuals and business leaders on the importance of sustainability and accountability. To me, that’s what being part of the Green Chamber of Commerce is fundamentally about: promoting education
and building a strong community
around business leaders who support these practices.