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FOLD of the WEEK #304: Cheap and Chic Double Parallel Pop-Up Mailer
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FOLD of the WEEK #304

Cheap and Chic Double Parallel
Pop-Up Mailer

This week's solution is a low-budget wonder! From our friends at Fidelity Investments, this cheap and chic double parallel pop-up format is eye-catching and great for mail. Using a double-parallel as the base format, the panels are glued together for a two-panel appearance. A shaped die-cut and two short scores are applied and popped-out in the reverse direction for a dimensional surprise. The result is a semi-automated format with tremendous impact. Trish brings back the "quick-and-dirty" comp to demonstrate how it works. You won't want to miss this episode! 
Watch the Video

 

FOLD of the WEEK #304 Project Credits & Specs
Folding Style: Double Parallel 
Paper: Endurance Silk 80# Cover
Client: Fidelity Investments 
Flat Size: 8" x 32" 
Finished Size: 8" x 8" 
Finishing: Die-Cut and Score, Machine Fold and Glue, Hand Finishing for Pop-Up
Budget Rating:  Low - Moderate 
Fold of the Week is FREE, due to the generosity and support of the following super-cool sponsors:
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