FOLD of the WEEK #293:

Clever Closed Two-Way Angled Gate Mailer

This week's selection is a mix of creative format, great design and variable data personalization technology. From our friends at Allied Printing Services in Manchester, Connecticut, comes a fabulous targeted mailer for parents of accepted students at University of Hartford. The piece is intended to "close the deal" with parents, featuring gender-specific image personalization, name personalization and lots of valuable and relevant key statistics. The format is unique with an angled cover, opening to angled gate panels that open in two directions on the inside. Designed by 160 over 90, this creative and engaging mail piece is a real show-stopper!
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