FOLD of the week #411

Simple Self-Mailing Double Parallel Coupon Mailer
Say this one three times fast – haha! This week's tongue-twister of a format is so smart and simple, you'll wish you had thought of it already. By turning the classic double parallel into a vertical orientation and die-cutting the fourth panel, something magical happens to the opening experience. In this instance, M&T Bank is giving a $200 coupon, but we see lots and lots of other creative opportunities for this easy, self-mailing idea. We think you will, too!

Fold of the Week #411 Project Credits & Specs
Folding Style: Vertical Double Parallel 
Client: M&T Bank, Buffalo, NY
Paper: ~80 lb coated cover 
Size: Flat: 14.5" x 5.5"; Folded 4.125" x 5.5"
Finishing: Die cut, score, perf, machine fold and fugitive glue 
Budget Rating: Low – Moderate  

Fold of the Week is FREE, due to the generosity and support of the following super-cool sponsors:

Do your clients and colleagues need some inspiration?

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Please send us your super-cool samples!

ATTN: Folding Samples
PO Box 498
Hunt Valley, MD 21030


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