FOLD of the week #401

Tri-Fold Self-Mailer with Pasted, Tabbed Insert
There's nothing like a simple, practical solution that you can use for lots and lots of different applications. This week's spotlight is on a smart format idea from Delta Airlines for their SkyMiles American Express card. The base format is a tri-fold, which is a natural fit for self-mailing situations, however, they added a tabbed 4-pager that was pasted into the center panel for a paginated feel and added organization. We think you'll see lots of creative potential in this week's episode!

Fold of the Week #401 Project Credits & Specs
Folding Style: Tri-Fold with Pasted 4-Pager
Client: Delta SkyMiles Program
Paper: 80 lb. Coated Cover
Size: Flat, 15.5" x 7.125"; Folded: 5.25" W x 7.125" H; Insert is 9.5" x 7.125",
folds to 4.75" x 7.125"

Finishing: Long-run Inline Paste, Fold and Fugitive Glue
Budget Rating: Moderate

Fold of the Week is FREE, due to the generosity and support of the following super-cool sponsors:

Do your clients and colleagues need some inspiration?

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ATTN: Folding Samples
PO Box 498
Hunt Valley, MD 21030


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