FOLD of the week #537

"Transformer" Folded Cross to Petal Top Gift Box 
This week, we're sharing a brilliant format that starts out flat, and transforms into a reversible, petal-top gift box. Designed by VSA Partners and printed by Classic Color for Sappi North America, this custom Folded Cross design was part of a compact holiday package that shipped in a corrugated mailer and held additional gift-giving materials. Clever engineering, gorgeous paper, and special print effects make all the difference in this memorable campaign. It's a must-see! 

Fold of the Week #537 Project Credits & Specs
Folding Style: Custom Square Folded Cross
Design: VSA Partners / Chicago, IL
Printer: Classic Color / Broadview, IL
Client: Sappi North America 
Paper: Outer Carton - LusterCote 95lb C1S on corrugated; Internal Components - Spectro 14pt. C2S 
Size: Cross Fold Dimensions: 5.25" x 5.25"; Flat: 16.75" x 16.375" x 5/16"
Printing: Printed with match inks plus raised gloss UV, soft touch coating, and gloss varnish
Finishing: Die Cut/Score/Perf and Fold  
Budget Rating: Moderate – High

Fold of the Week is FREE, due to the generosity and support of the following super-cool sponsors:
Please send us your super-cool samples!

ATTN: Folding Samples
PO Box 498
Hunt Valley, MD 21030


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