FOLD of the WEEK #285:
Gorgeous Modified Iron Cross Wrap Mailer
This week's super-cool format takes the shape of a gorgeous brochure wrap. Therapeutical workshop center, ONSITE, wanted an elegant way to send their annual brochure, so they enlisted studio haus of Nashville to dream up the design. Studio haus worked closely with Nashville-based printer, Lithographics, to build four prototypes in pursuit of a solution that would both look amazing, and receive the seal of approval from the U.S. Postal Service. The final solution takes the form of an iron cross with several modifications. Panels of different lengths hold in a stitched brochure, and one long panel reaches across to close neatly with a line of glue and a custom seal. The natural kraft exterior and printed interior is warm and inviting.
This week's featured format is understated elegance at its best!
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