I’m always inspired when I see a fresh take on a common theme. In this case, it’s the puzzle piece.

Here’s what’s great about it:

A very creative use of a layered die cut technique adds dimension and intrigue to the opening experience, all while drawing focus on the message.
Personalization, smart production, and attention to detail also contribute to the success of the package, which drove an increase in giving.

If you'd like to see another interesting puzzle-themed mailer, revisit episode 548.

Thanks so much for watching and subscribing.
I'll see you next week.

—Trish

Fold of the Week #603 Project Credits & Specs

Folding Styles: Customized Cross Fold
Client: Minnehaha Academy
Design: Jeff Nelson / Ballyhoo Marketing & Design
Printer: Ideal Printers / Saint Paul, MN
Paper: Sappi Flo Dull 100 lb Cover (mailer) / Cougar Digital Text 100 lb (letter insert) / 24 lb white wove (envelope)
Print Production: Printed 4/4 + Matte Aqueous Coating on a Heidelberg Speedmaster; Envelopes printed 4/1 on a Ryobi press; Letters printed black 2 sides on an HP Indigo 5600 Digital Press. Qty. 8400.
Finishing: Die cut/Score, Hand Assemble, Fold, Tab
Budget Rating: Moderate

Fold of the Week is FREE, due to the generosity and support of the following super-cool sponsors:

Please "fold it forward" by sending me
your super-cool samples!

Foldfactory
ATTN: Folding Samples
PO Box 498
Hunt Valley, MD 21030

I’m always inspired when I see a fresh take on a common theme. In this case, it’s the puzzle piece. Here’s what’s great about it:

A very creative use of a layered die cut technique adds dimension and intrigue to the opening experience, all while drawing focus on the message.

Personalization, smart production, and attention to detail also contribute to the success of the package, which drove an increase in giving.

I’m always inspired when I see a fresh take on a common theme. In this case, it’s the puzzle piece.

Here’s what’s great about it: