I found some fresh inspiration in the greeting card aisle, and it's an idea that can be applied to many verticals. 

Today I'm sharing a technique that can quickly transform a Stepped Accordion into a Waterfall Booklet. 

What’s great about this week's fold:

  • With a strip of tape, the user experience changes from a wide, single spread pull out to the turn of a page.

  • No stitching of loose components required for this "booklet." 

This little idea would be great for higher ed, healthcare, loyalty programs, and training manuals. I hope you like it as much as I do.

– Trish

Fold of the Week #578 Project Credits & Specs
Folding Style: Stepped Accordion
Client: Hallmark
Paper: ~100 lb Uncoated Cover
Size: Folded - 4.75 x 6.75" / Flat - 20.5 x 6.75"
Production: Printed 4/1 plus spot glitter
Finishing: Score, Fold, Glue/Tape

Budget Rating: Low – Moderate   

Fold of the Week is FREE, due to the generosity and support of the following super-cool sponsors:

Please "fold it forward" by sending me
your super-cool samples!

ATTN: Folding Samples
PO Box 498
Hunt Valley, MD 21030


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