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www.edwinabl.com

Hey there —

Here are 7 things I thought you’d need to know for June 06th in under 3 minutes:

. . .

Leadership 😬

1. Here are 10 ways to master deep-work as a leader. 

2. This week I read Susan Ashfords and Scott DeRue's ‘Developing as a leader’ - The power of mindful engagement. It’s really good. Check out this short piece on Good leaders are good learners where it builds on the concept of experiential learning cycles

3. Time-management is a challenge that never ends. I received a great piece of advice this week on how you differentiate between “urgent” and “important”. Here’s how to put that concept into action - how to focus on what’s important and not just what’s urgent

CRO / CMO 🚀

4. [Transcript] The secrets to impactful speaking

5. This library contains a bunch of marketing, sales, business and leadership frameworks that will help you implement best practices as quickly as possible.

Well-being 🧠

6. From my archives: Everything will be OK - It’s All Going To Work Out In The End. 

7. From Becoming Minimalist: 12 Simple Living Quotes to Help You Design a Meaningful Life | No Sidebar. Friendly reminder that doing your best does not mean working yourself to the point of a nervous breakdown.


. . .

One more thing...Thanks for reading.

Enjoy your evening. And if you like this newsletter and want to support it, forward it to a friend 🤝, tweet me 👏, or if you’re seeing this newsletter for the first time, you can subscribe here.

Thanks, 
Ed 

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🤔 q&a: which is better? hubspot or salesforce?
 

The right answer here is not one or the other. It depends on your use case, company size and requirements.

Salesforce is the market leader in CRM. But it’s not right for all companies. SFDC allows you tremendous flexibility, customisation and personalisation. In addition, to lots of integrations and add-ons via the AppExhange.

The reporting features are excellent. All that being said, it can be a clunky system, with IMHO not the greatest mobile.

The opportunity for customisation and continuous personalisation / tweaks to the system is at the same time, it’s achilles heal.

You can consumed in ongoing developments. Consumed with tinkering. Consumed with updates the users cannot keep up with and leads to poor adoption. If you are not a mid-sized to large org it’s way too bloated for what you’ll need, on the above assumptions.

HubSpot CRM is very basic. It is not an enterprise CRM to match SFDC. But, the limitations to customisations - especially with reporting can be helpful. It ultimately stops you building new features. This limitation means you aren’t doing as much ‘admin’. Not doing as many projects because there just are limits to the system.

In short, HS is better suited to small to mid-sized orgs. And if using marketing suite it’s helpful to work in one system. Especially when you may not have internal resources.

Be warned though HS can become messy if you are a small org. It might be better using a CRM more tailored just for smb (rather than a system looking to become enterprise but not quite at the level of SFDC).

📲 New Recommendation For Your Stack 

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Access my archive with over 100+ articles —> Go Here

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ABOUT THIS NEWSLETTER

My mission is to empower aspiring marketing / revenue leaders with the new marketing mindset; people who want to get ahead; people who worry about their impact and help them gain context for what matters to a CEO.

You setting up to grow your impact??

 

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