View this email in your browser
Human Element Logo


A bi-weekly digest of curated content designed to help our clients and friends reap the rewards of standout eCommerce sites!
enews header image

eCommerce + ERP: Better Together


The top 5 reasons why integrating eCommerce with ERP is good for your customers and your business


If your eCommerce platform and ERP system don’t talk to each other, everything gets harder. If you’re an omni-channel business, integrating eCommerce and ERP matters even more. Your customers need to see the same prices, promotions, payment options, and so on whether they’re buying online, at the store, or somewhere else. And your eCommerce platform needs real-time visibility into fulfillment and shipping information stored in the ERP system, so customers can see what’s happening with their orders.

Delaying the integration of eCommerce and ERP can make it exponentially harder—and more expensive—to integrate them in the future. And it can stifle your growth.

This article from Adobe highlights the five top reasons to integrate eCommerce with ERP right now. Read all about it here.

10 Ways to Improve Your Magento Shipping Strategy

Magento stores are jam-packed with features that make selling online a reality for retailers selling just about anything. With out-of-the-box functionality, paired with potential for deep customization, the platform is a favorite for thousands of enterprise sellers. It’s undoubtedly a powerful solution, but some retailers find that they need more customization to build a Magento shipping strategy that converts buyers. Read on to learn more.

The Value Exchange: What Are You Giving Customers in Exchange for Their Data?

Among the many shifts we saw last year, the monumental increase in data collection is perhaps the most remarkable with long-ranging impact. Brands saw more new customers than ever before, lending even more value to first-party data and even zero-party data, vital resources that enable 1:1 interactions and personalized journeys for each customer.

So what do marketers need to focus on most now to maximize the value of customer data? Learn here.

Signifyd busts fraud mule scheme


Fraud mule schemes—in which criminals fool everyday consumers into helping them steal goods—increased during the pandemic, as more consumers looked for work at home. Learn how our partner Signifyd recently uncovered such a scheme and helped solve the case!

We love solving problems! From Magento migrations, complex ERP integrations, or launching a new idea, we are the partner you need! 

Not yet a client? Learn more about us!
Contact us today!
Be a good friend and pass this along! Be a good friend and pass this along!
Copyright © 2020 Human Element, All rights reserved.

Our mailing address is:
617 Detroit Street, Ann Arbor, MI 48104

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.