Boeing has been in the news non-stop for all the wrong reasons over the past year (plus). This case represents the deep intertwining of ESG + technology (or what I call ESGT) risks gone wrong. Above all, underlying this case are two paramount strategic risks: leadership and culture gone wrong.
Below is a link to the conversation I started this weekend on LinkedIn and Twitter where I offer constructive suggestions on how Boeing can begin rebuilding stakeholder trust and reputation.