'Big Hospitality' Article (link below) from Tuesday: Discounts and Deals Replaced by Loyalty and Apps
It shouldn't come as a surprise that there's been a major shift in consumer behaviour with regards to marketing and mobile. Last year you could have been ahead of the trend but now you're playing catch-up. However, due to the low price and your ability to make decisions faster as a smaller business, you have the opportunity to be on the same level as the biggest companies when it comes to marketing.
STILL NO INTEREST IN GETTING AN APP? AT LEAST FIX YOUR UNFRIENDLY MOBILE WEBSITE!
You absolutely must have a mobile version of your website so that when people view it on the mobile device they don't instantly shut it down... request a Before & After Preview to view online today. It only costs £95 per year (£1.83 per week!) and will prevent you from losing business. 48-hour turnaround.
Here's the link to the full Loyalty & Apps article:
http://www.bighospitality.co.uk/Business/Breaking-the-bind-Restaurants-replace-discount-dining-with-apps-and-loyalty-schemes
"Affordable, quality, useful mobile apps for businesses, charities & the music industry"

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