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September 2015

Hello Culture Lab family,

We’re in cricket mode (after India won the series in Sri Lanka 2-1), so straight off the bat, I’d like to thank all of you for the love and support you have been sending us for our debut issue. In case you missed it, this newsletter is an exclusive monthly information capsule about all the fun things we are up to at Godrej India Culture Lab. 

Last month, with a heavy heart we dropped Professor Henry Jenkins, one of the leading minds in digital media [pictured above] to the airport. The Provost Professor of Communication, Journalism and Cinematic Arts at USC was with Godrej for about two months for LOUD, Godrej’s recruitment campaign.

When not inspiring students to live out their dreams in colleges across India, Professor Jenkins was soaking in the sights and meeting thought leaders from the country. These meetings included meeting comedy sensations All India Bakchod; a panel discussion at a Twitter influencer conference, a round table discussion with journalists from The Indian Express, talks at JNU and TISS Mumbai among many others. In between this hectic schedule the professor also delivered one of the most inspiring talks this year at our Lab. In case you couldn’t make it for the masterclass, don’t miss the video of the talk.

Secondly, we are so proud to tell you that Vikhroli is turning into a hub for cutting edge art. The latest sculptures by artiste Jeremy Mayer, Godrej's first artist-in-residence, are a testament to that. Using parts of 60 Godrej typewriters, the sculptor has created four breathtaking pieces, the largest of which is a 13-foot kinetic lotus that opens and closes according to the time of day. 

This edition also has pictures of our super successful Wandering Women: The Feminist Film Festival of India that we held in collaboration with the feminist website, The Ladies Finger. We hosted 1000 people over two days for a selection of 10 amazing documentaries. Since we are talking film, our next event is a collaboration with Alliance Francaise where we will screen The Invisible (R)evolutions. Read more about it below and we obviously expect to see you there.

At the Lab we find inspiration everywhere. One of our most ardent supporters and fellow Godrejite Vandana Gupta shares the beautiful results of her 100-day haiku challenge where she pushed herself to write one haiku every day. She has chosen to share a few of them for us in our Blog of the Month section.

With this newsletter we also launch our new and slick video section. For the past four years the Lab has reflecting changing modern India with our events. We now have a wonderful archive of almost every event we have hosted. From talks by names like Kenya Hara or Devdutt Patnaik to music performances, our video section has something for everybody. Don't forget to check it out by clicking here

Until next time.

Kevin + Team Culture Lab
Upcoming Events
Screening of The Invisible (R)evolutions
14th September 2015
Across the world people are leaving the daily grind to lead better lifestyles by constructing alternative ways of living. These people are creating local currencies, alternative credit solutions, non-profit supermarkets and sustainable energy. Director Philippe Borrel tracks down these renegades from different parts of the world for his documentary The Invisible (R)evolutions. The film is being screened at the Lab on September 14 at 5 pm in association with Alliance Francaise. 

RSVP for the screening here.
Art in #VivaVikhroli
Jeremy Mayer's Beautiful Typewriter Sculptures
After the closure of Godrej’s typewriter factory in 2009, about a hundred Arabic typewriters were left unused at the plant. To create a lasting legacy, Godrej invited our first artist-in-residence Jeremy Mayer [pictured with Navroze and Pheroza Godrej] to create sculptures from them. Three intricate sculptures made solely from typewriter parts and one 13-foot lotus are on display at Hubble, Godrej’s collaborative workspace.

Read more and check out pictures of the sculptures here.
Past Event
Review of our Feminist Film Festival
If you didn’t attend our Wandering Women: The Feminist Film Festival of India, which we held in collaboration with The Ladies Finger, you missed out on some of the best documentaries on women in modern India. The festival also had intense Q&A sessions with directors, Nishtha Jain of Gulabi Gang, Bishaka Datta of Taza Khabar, Paromita Vohra of Unlimited Girls after the screening of their films and insightful panel discussions. The festival ended with a bang with a performance by singer-songwriter Shubhangi Joshi. 

Read a review of the festival on The Quint. 
Blog Of The Month
100-day Haiku Challenge
Fellow Godrejite Vandana Gupta shares a wonderful project she worked on this year. Vandana took up a 100-day challenge to write one haiku every day, a form of poetry she never attempted before. In the post, she writes about how she almost joined the Culture Lab, why she took up the challenge and of course a selection of the best haikus she authored. 

Read Vandana's article here.
Past Event
Recap of our Fashion Funda Pop Up at LFW
As always our pop up #FashionFunda at Lakme Fashion Week was a runway hit (forgive the pun). Three fashion powerhouse women were in discussion with our Culture Lab head Parmesh Shahani. Sparks flew, and a few fires were fanned when different perspectives on the futures of fashion journalism were discussed between – Aishwarya Subramaniyam, editor at Elle India, Malini Agarwal, founder of MissMalini, and Ambika Anand, host on NDTV Goodtimes. Don’t miss the video which will be up soon.

In the meanwhile, check out the highlights in pics.
Featured Video
Masterclass by Dr Henry Jenkins
In between his whirlwind tour delivering lectures at campuses across the country for LOUD, Professor Henry Jenkins delivered a talk at Godrej India Culture Lab. Attended by over 400 people, Jenkins spoke about how his role as a fan shaped his career and how fans and participatory culture are shaping the future of how people and brands interact with content. 

Click here to watch the entire talk.
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